Hello & kia ora.

Cypher – The Design Business, is a Tauranga based branding, packaging, and graphic design studio.

Design craft aligned with strategic purpose can create great results for business.

We strive to build long term relationships with our clients, and assist them to evolve and grow their business endeavours. Our aim is to help these SME’s & start ups, and their owners, find meaning in their brand, whilst communicating it with their audience in a human and authentic way.

Our capabilities encompass brand + identity design, standards + guidelines, strategy, print communications, books + publications, financial + investment documents, packaging, branded environments, way finding + signage systems, website design, photography + art direction, and brand asset toolboxes.

Meretaka Trust
What we did / Wordmark, more to come…

KRW Finance
What we did / , UI + UX Design, Business Communications.

Med Green Pharmaceutical
What we did / Brand + Identity, Investor Document, Due Diligence Report, Art Direction + Photography, Business Communications, UI + UX Design.

Nga Potiki a Tamapahore Trust
What we did / Brand + Identity, Art Direction + Photography, Business Communications, UI + UX Design, Assets Toolbox.

Realm Consulting
What we did / Brand + Identity, Art Direction + Photography, Business Communications, UI + UX Design.

Houe Danish Furniture
What we did / Brand + Identity, Art Direction + Photography, Catalogues, UI + UX Design, Environment & Trade Show Design, Business Communications.

Cavius Nano
What we did / Brand + Identity, Art Direction + Photography, Packaging, Catalogues, Point of Sale, Business Communications, UI + UX Design, Environment & Trade Show Design.

PayPros
What we did / Brand + Identity, Art Direction, Business Communications, Assets Toolbox, UI + UX Design.

Awa Music & Paritua Vineyards
What we did / Design Direction + Packaging.

Nga Potiki a Tamapahore Trust – Education
What we did / Publication Design, Art Direction + Photography.

Dr Des Kahotea
What we did / Publication Design, Art Direction + Photography.

Eco Kiwi Recycling
What we did / Brand + Identity, UI + UX Design, Business Communications.

VisionLab
What we did / Naming, Brand + Identity, UI + UX Design, Business Communications, Art Direction + Photography, Environment + Signage Systems.

Whitfield Consulting – NZ Manuka
What we did / Brand Story, Investment Documents.

Pirihima Whanau Trust
What we did / Brand + Identity, UI + UX Design, Art Direction + Photography, Business Communications.

3175 Brewery
What we did / Brand Identity, UI & UX Design, Packaging, Communications, Art Direction + Photography.

Our Services

  • Brand Strategy

    Research & Insight Development
    Brand Positioning
    Brand Definitions
    Brand Architecture
    Naming

  • Brand Identity

    Design Direction
    Visual Systems
    Brand Guidelines
    Content Development
    Business Systems

  • Brand Experience

    Print Design
    Web Design
    Retail + Display Design
    Packaging Design
    Environmental + Signage Design

Say hello!